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nx.integrations · native · connector · on request

CRM integrations that bring every lead into one hub

Your enquiries arrive from a Meta ad, a Google Form, a property portal, a WhatsApp message and a spreadsheet somebody keeps on their laptop. Nexvork's integrations hub collects all of them, maps the fields once, scores what comes in and starts the follow-up. This page says plainly which connections are built in, which run through a webhook, and which we scope with you during onboarding.

Webhooks on every eventEnglish · Hindi · MarathiHosted in India
integrations hub · kalyan realty
live
Sources on
7
all healthy
Leads today
148
12 duplicates merged
Failed calls
0
retry queue empty
WhatsApp Business API
Official Meta API · number verified · 14 templates
native
Meta Lead Ads
Facebook + Instagram · 3 lead forms mapped
native
Google Forms & website forms
Enquiry form + chat widget · field map saved
native
Portal leads · 99acres, MagicBricks
Lead import only · de-duplicated on phone
connector
Webhook · Zapier scenario
POST /hooks/in/… · 4 events subscribed
connector
Payment gateway
Scoped during onboarding · your merchant keys
on request
routingA Meta lead for Kalyan West at 11:42 PM was scored 92, matched to three 2BHK units and answered on WhatsApp in Marathi before anyone opened the app.
how to read this page

Three tiers, labelled honestly

Software companies love the word "integration". We use three words instead, so you know before you buy whether a connection is switched on in an afternoon or scoped as a small project.

native
Built into Nexvork

Switched on from the integrations hub inside your workspace. No third-party tool, no extra subscription, no developer. Your onboarding team usually does it with you on the first call.

connector
Through a webhook or an automation tool

Nexvork sends and receives; a middle tool you already use — Zapier, Make, Pabbly Connect, a Google Sheet — does the plumbing. Reliable, but it is one more thing you own and pay for.

on request
Scoped with you during onboarding

Set up per customer, not switched on by default. These depend on your own accounts, keys and software versions, so ask us before you assume one is already there.

tier 01 · nine native sources

Built in: the connections that ship with the CRM

These live inside Nexvork. Every one of them feeds the same lead record, the same scoring and workflow engine and the same WhatsApp inbox, so a customer who arrives from an ad and later messages your number stays one person.

WhatsApp Business API native

The number your customers already message, run by your whole team

in
Replies, opt-ins and opt-outs, button taps, photos and documents.
out
Approved templates, reminders, campaigns, AI replies, UPI links.

Salon & spa: tomorrow's appointment reminder with Confirm and Reschedule buttons. Real estate: a site-visit invite in Marathi with two slot buttons.

Meta Lead Ads native

Facebook and Instagram lead forms land as scored leads, not CSV downloads

in
Every field of your lead form, plus campaign, ad set and creative.
out
Nothing is pushed back to Meta — this is one-way capture.

Gym & fitness: a free-trial ad at 11 PM creates the lead, scores it and sends the first WhatsApp long before your counsellor is awake.

Google Forms native

The form you already share on WhatsApp becomes a pipeline

in
Form responses, with your questions mapped to CRM fields once.
out
Nothing — responses flow one way into the CRM.

Clinics & hospitals: a health-camp registration form fills the OPD list and triggers a reminder the evening before the camp.

Website forms & chat widget native

Your own site, capturing leads and answering at two in the morning

in
Enquiry forms, chat transcripts, and the page and campaign the visitor came from.
out
AI replies in the widget, in English, Hindi or Marathi.

Interior design: a visitor asks for a 3BHK estimate at midnight, the assistant qualifies the budget and books a site measurement.

Excel & CSV native

Bring your registers in, and take your data out whenever you want

in
Customer lists, old leads, inventory and price lists, de-duplicated on phone number.
out
Any filtered list or report as an Excel or CSV file.

Medical & pharmacy: two years of billing history imported once gives the refill engine something real to predict from.

UPI payment links native

Ask for money inside the conversation, not in a separate follow-up

in
Nothing automatic — your team marks the payment received, unless a gateway is connected on request.
out
A UPI link or amount button inside the WhatsApp message, tied to the customer record.

Gym & fitness: the renewal reminder carries the exact amount and a UPI link, so the member pays from the same chat instead of promising to visit.

Google Maps links native

Nobody misses a site visit because they could not find the gate

in
The address saved on the property, project, plot or branch.
out
A Maps link inside the confirmation and the reminder message.

Real estate: the site-visit confirmation carries the exact plot location. Clinics: the branch pin travels with the OPD token.

Inbound & outbound webhooks native

Every event in, every event out — for anything you already run

in
A signed POST to your workspace endpoint creates or updates leads, contacts and notes.
out
lead.created, lead.updated, deal.won, appointment.booked, whatsapp.message_in and more.

Any business: push enquiries from a custom site, or receive won deals into your own dashboard. The payload is printed in full below.

Nexvork app · Android & iOS native

The same workspace on Android, iOS and the browser

in
Photos, notes, call outcomes and site-visit check-ins captured on the move.
out
Push notifications, tasks and reminders for whoever owns the lead.

Builders & developers: a channel partner's enquiry is logged at the site office and the sales head sees it on the web the same second. Ask for the app link at your demo.

tier 02 · through webhooks

Connectors: anything that can send or receive a webhook

There is no partnership badge here and none is needed. Nexvork exposes a signed inbound endpoint and fires outbound events, so any automation tool in the middle can join your stack to the CRM. You own that tool and its subscription — we are just honest about where the line is.

Google Sheets connector

Keep the sheet your team loves, let the CRM read and write it

in
New rows become leads or customers, through a webhook or an automation tool.
out
Leads, deals and daily numbers pushed back to a sheet for whoever insists on one.

Coaching & education: the counsellor's enquiry sheet keeps filling itself while the CRM runs the follow-ups.

Zapier connector

A very large app catalogue, joined to Nexvork by webhook

in
Any Zapier trigger can POST into your Nexvork endpoint.
out
Nexvork events start a Zap — mail, chat, sheets, invoices, whatever you run.

Interior design: a won deal creates the project folder and pings the site supervisor without anyone retyping the client's name.

Make connector

Multi-step scenarios with branching, on top of Nexvork events

in
Scenario output posts leads, updates and notes into the hub.
out
Subscribed events stream into any module of your scenario.

Clinics & hospitals: enrich a camp enquiry with its pin code, then create it in the nearest branch's pipeline.

Pabbly Connect connector

A familiar choice for Indian teams, on the same webhook contract

in
Workflow steps POST into Nexvork with the fields you map.
out
Nexvork events trigger the workflow you have already built.

Salon & spa: an appointment marked done drops the customer into a review-request workflow the next morning.

Any webhook tool connector

If it can speak JSON over HTTPS, it can speak to Nexvork

in
A signed POST with a JSON body you map once in the hub.
out
Any event you subscribe to, delivered to any HTTPS endpoint.

Any business: billing software, a booking engine, an in-house portal — no special partnership needed on either side.

99acres · MagicBricks · Housing.com connector

Portal enquiries become scored leads — lead import, not a two-way sync

in
Portal leads through the feed, forwarding or webhook your portal account supports, or a scheduled Excel import.
out
Nothing. Nexvork does not publish, update or withdraw your listings on a portal.

Real estate: a portal enquiry is de-duplicated against your existing leads, scored, matched to inventory and assigned by locality. What a feed can do varies by portal and by the plan you hold with them, so we check yours during onboarding. More on the real estate edition.

tier 03 · scoped during onboarding

On request: set up per customer, never assumed

Nothing in this list is switched on by default, and none of it is a checkbox in your workspace. Each one leans on accounts, keys and software versions that belong to you, so we scope it with you during onboarding, tell you what it will take, and say no when the honest answer is no.

Razorpay · PayU
Payment gateways

Collect on a link and have the CRM mark the invoice paid on its own. Needs your own merchant account, completed KYC and API keys; we design the flow with you and connect it during onboarding.

on request
Tally · Zoho Books
Accounting

Push customers, invoices or GST-ready summaries out of the CRM. What is possible depends heavily on the version and hosting of your accounting software, so we look at yours before promising a date.

on request
Google Calendar
Staff calendars

Mirror appointments, site visits and OPD slots to the calendars you choose, so a doctor or designer sees the day without opening the CRM. Configured per workspace and per calendar.

on request
Telephony · IVR
Calls and missed-call capture

Click-to-call, recording links against the lead and missed-call numbers turned into enquiries. This depends entirely on what your telecom vendor's API exposes, which varies by vendor.

on request
SMS gateway · DLT
SMS fallback

A text for customers who do not use WhatsApp. Under Indian rules this needs your own DLT registration, a sender ID and templates approved on the DLT portal before a single message goes out.

on request
Custom ERP
In-house and bespoke systems

Inventory, billing or ERP software written for you. If it exposes an API or can send a webhook we can usually meet it; if it cannot, a scheduled file exchange is the honest answer and we will say so.

on request
hub.flow · connect → map → score → act → report

How the integrations hub actually works

Five steps, the same for a Meta lead form and a webhook from your own software. Nobody on your team writes code, and nobody re-types a phone number.

connect · meta lead ads
step 1
nativeno developer needed
Page: Kalyan RealtyFacebook · Instagram · 3 lead forms found
granted
Read lead form submissionsOnly the forms you tick, nothing else on the page
granted
Post as your pageNot requested — Nexvork never posts for you
declined
TokenStored encrypted · revoke any time from the hub
secured
scopeEvery connection asks for the smallest permission that makes it work, and shows you what it declined to ask for.
field mapping · portal lead → crm
step 2
full_nameLead name
mobilePhone · dedupe key
budget_rangeBudget · ₹ parsed
locality_prefLocality
property_typeRequirement · 2BHK
utm_campaignSource campaign
remarksFirst note
custom fieldsAnything that has no home yet becomes a custom field in one click, so you never lose a column from your old sheet.
nx-core · intake · step 3
received meta.lead_ad.submitted · form 2BHK-Kalyan-West dedupe +9198xxxx4471 → no existing lead · created lead_8f21c4 language detected mr from form text score 92 hot +26 budget in range · +22 replied to ad twice +24 locality match · +20 site visit window this week match 3 units · "Signet Heights B-1204" best fit route owner = Sneha (Kalyan West) · sla 10 min elapsed 1.4s
KR
Kalyan Realty
Business account · replies instantly
automated · site_visit_invite_mr · 40s after the ad
Namaskar Priya ji 🙏 Kalyan West madhye 2BHK sathi tumchi chaukashi milali. Tumchya budget madhye 3 flats aahet — brochure pathvto ka?Ho, brochure pathva11:43 PM ✓✓
Ho, ani Saturday la site visit shakya aahe ka?11:51 PM
crm · site visit booked · maps link attached
Saturday 11:30 AM confirm ✓ Sneha tumhala bhetel. Location: Signet Heights, Kalyan West.Open in Maps11:51 PM ✓✓
source report · last 30 days
step 5
Leads in
1,842
7 sources
Site visits
213
from 6 sources
Deals won
17
tracked to source
Meta lead ads786 · 8 won
Portal import591 · 4 won
Website + chat288 · 3 won
WhatsApp direct131 · 2 won
Webhook · own site46 · 0 won
read it this wayPortal leads cost more per won deal than the ad campaign this month. That is the number the hub exists to give you.
01 / connect

Pick the source and grant it once

Choose a native source and sign in, or paste the endpoint and secret for a webhook. Nexvork asks for the smallest permission that makes the connection work, stores the token encrypted, and lets you revoke it from the same screen the day you change your mind.

02 / map fields

Map their fields to yours, once

Drag the incoming fields onto CRM fields — name, phone, budget, locality, requirement, campaign. Phone number is the de-duplication key, so a customer who arrives twice stays one record with both sources on it. Anything that has no home becomes a custom field in a click.

03 / score & route

Score, de-duplicate and route before anyone sees it

The lead is scored on budget, urgency, source and behaviour, matched against your inventory or services, and assigned to the right person by locality, branch, doctor or product line — with a response deadline attached. This is the same engine described on the AI automation page.

04 / act

Act in the same minute, not the next morning

The first WhatsApp goes out in the customer's language with a brochure, a slot button, a Maps link or a UPI link. A task appears for the assigned staff member, and outbound webhooks tell your other systems that a lead now exists.

05 / report

See which source is actually worth the money

Every lead keeps its source, campaign and first-touch time all the way to the won deal, so the monthly report answers the only question that matters: which of these connections paid for itself, and which one you should switch off.

dev.webhooks · signed json over https

Webhooks for the person who will actually wire this up

One inbound endpoint per workspace, outbound events for everything that happens inside it, and a payload with no surprises. If your developer reads one section of this page, make it this one.

POST /nexvork · lead.created
POST https://hooks.yourapp.in/nexvork X-Nexvork-Event: lead.created X-Nexvork-Delivery: dlv_7c19ab42 X-Nexvork-Signature: sha256=9f4c…e1d0 { "event": "lead.created", "sent_at": "2026-08-24T23:42:11+05:30", "workspace": "kalyan-realty", "data": { "id": "lead_8f21c4", "name": "Priya Kulkarni", "phone": "+919800004471", "language": "mr", "source": "meta_lead_ad", "campaign": "2BHK-Kalyan-West-Aug", "score": 92, "temperature": "hot", "requirement": { "type": "2BHK", "locality": "Kalyan West", "budget_max": 7500000 }, "assigned_to": "sneha", "stage": "New", "is_duplicate": false } }
outbound webhook · configuration
active
endpointhttps://hooks.yourapp.in/nexvork
eventslead.createdlead.updateddeal.wonappointment.bookedpayment.recordedwhatsapp.message_in
authHMAC SHA-256 over the raw body, using your webhook secret
retries5 attempts with exponential back-off, then an alert in your notifications inbox
logsStatus, latency and response body for every delivery · replay
testFire a sample payload at your endpoint before you go live
  • Inbound is one signed endpointYour workspace gets a URL and a secret. POST a JSON body, map the fields once in the hub, and every lead after that arrives already scored and routed.
  • De-duplication is on phone numberSend the same person twice and you get one record with two sources, not two half-filled leads for two salespeople to call.
  • Failures are visible, not silentDeliveries are logged with status and response. Retries back off, then alert. You replay a payload from the hub once your endpoint is fixed.
  • Scoped to one workspaceA webhook can only read or write inside the workspace that issued it. There is no cross-tenant call, for you or for anybody else.
recipes · six industries

What these connections look like in a real shop

The same hub, wearing six different uniforms. Each recipe is switched on during onboarding for the edition you pick — you can change any part of it later.

01 · salon & spanative

Instagram lead form → a booked chair

in
Meta lead ad on Instagram, hair-spa offer
ai
Detects the language, reads the service intent, checks no-show risk
out
Two slot buttons on WhatsApp, appointment created, reminder at 8 PM
Salon & spa edition
02 · gym & fitnessnative

Renewal reminder with a UPI link attached

in
Plan expiry date and attendance already in the CRM
ai
Renewal risk from falling visits and unused PT sessions
out
WhatsApp template with the amount, a UPI link and a task for the trainer
Gym & fitness edition
03 · real estateconnector

Portal enquiry → matched property → site visit

in
99acres or MagicBricks lead brought in as a lead import
ai
Score, then match budget and locality against live inventory
out
Shortlist share link, site-visit invite carrying a Maps link
Real estate edition
04 · clinicsnative

Google Form camp registration → OPD token

in
Health-camp Google Form shared on WhatsApp groups
ai
Spots repeat patients, predicts who is likely to skip
out
Token number on WhatsApp, reminder the evening before, branch pin
Clinic & hospital edition
05 · pharmacyconnector

A sheet of refill dates that follows itself up

in
Google Sheet of purchases pushed in by webhook
ai
Refill date predicted from pack size and buying history
out
WhatsApp order link three days early, delivery task for the rider
Pharmacy edition
06 · buildersnative

Pre-launch ad → interactive plot layout

in
Meta lead ad for a plotting project or new wing
ai
Score plus fit against the project's unit variants
out
Public layout share link, channel-partner assignment, follow-up sequence
Builders edition
trust.india · keys, isolation, logs

Connecting a tool should not open a door

Every integration is a credential somebody is trusting you with. Here is how Nexvork treats yours.

Tokens and secrets

Each connection carries its own token, stored encrypted and never displayed again after setup. Outbound calls are signed with an HMAC SHA-256 secret so your endpoint can prove the request came from Nexvork. Rotate or revoke anything from the hub.

Workspace isolation

An integration belongs to exactly one workspace. A webhook, an automation tool or the AI assistant can only touch records inside it — never another customer's data, and never a sibling branch you have not given access to.

Hosted in India

Your CRM, its integration logs and every payload we keep run on cloud infrastructure in India, encrypted in transit with TLS, behind role-based access and daily backups.

Logs, retries and replay

Every delivery is recorded with its status, latency and response body. Failed calls retry with back-off and then alert you, duplicates collapse on phone number, and you can replay a payload once your endpoint is healthy again.

More detail on how the platform is built and secured is on the AI automation page, and the full policy lives in our privacy policy.

faq · integrations

Questions owners ask before they connect anything

Straight answers on what is built in, what runs through a webhook, and what we will not promise.

The native tier on this page: WhatsApp Business API, Meta lead ads for Facebook and Instagram, Google Forms, website forms and the Nexvork chat widget, Excel and CSV import and export, UPI payment links inside WhatsApp messages, Google Maps links for visits and appointments, inbound and outbound webhooks, and the Nexvork mobile app for Android and iOS. Those are switched on from the integrations hub inside your own workspace, with no third-party subscription in between.

No, and we would rather say so plainly. Portal enquiries are brought in as a lead source — through the feed, forwarding or webhook your portal account supports, or a scheduled Excel import — so they are de-duplicated, scored and assigned like any other lead. Nexvork does not publish, update or withdraw your listings on those portals, and what a feed can do varies by portal and by the plan you hold with them.

Yes. Nexvork connects your business number to the official WhatsApp Business API from Meta. The number is verified, message templates are submitted for approval in English, Hindi or Marathi, and opt-ins and opt-outs are recorded against each contact. We do not use unofficial bulk-sending tools — that is what keeps a business number safe.

Not for the native tier. Connecting a source, mapping its fields and choosing what happens next is done from menus inside your workspace. A developer is only needed if you want to push data in from a custom system or receive our outbound webhooks, and even then it is one signed HTTPS endpoint. Our team sits with yours during onboarding and does the first one together.

These are on-request integrations. They are scoped with you during onboarding and set up per customer rather than switched on by default, because each one depends on your own accounts, keys and software versions. Tell us what you run at your demo and we will say honestly what is possible, what needs a file exchange instead, and what is not worth building.

Every delivery is logged with its status and response body. A failed outbound call retries with exponential back-off and then alerts you, and you can replay the payload from the hub once your endpoint is fixed. Incoming leads are de-duplicated on phone number, so the same person arriving from an ad and a portal becomes one record carrying both sources.

don't see your tool?

Send us the name. We'll tell you which tier it lands in.

If it can send or receive a webhook, this is usually a short conversation. If it cannot, we will say so instead of selling you a maybe. Bring your list to the demo and we will mark every item native, connector or on request before you sign anything.

Razorpay PayU Tally Zoho Books Google Calendar IVR DLT SMS Custom ERP
Get started today

Whatever you run,
run it on Nexvork.

One AI platform, tuned to your business. Book a personalised demo — our team sets it up for your industry and walks you through it in English, Hindi or Marathi.

live in a day · whatsapp-first · android & ios app · english / hindi / marathi · hosted in india